Email Marketing

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8 Best Practices for a Successful Email Marketing Strategy

Think email doesn’t matter? Think again. In fact, 89% of marketers named email as their primary method of lead generation (QuickSprout).  Dedicating time to list build, strategize and analyze emails can lead to an influx of leads. Here’s 9 best practices for a successful email marketing strategy. 

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Strategies to Take Your Holiday Email Campaigns to the Next Level

Between the months of November and December--leading up to Black Friday and Christmas--consumer retail spending in the US takes a sharp increase. Businesses leverage these buying habits by targeting their target market through every possible platform: social media, magazine, television, and email. The latter of the group, Email marketing, is one of the most cost effective and easily trackable of all marketing techniques, making it a popular tactic for many marketers this season.

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5 Effective Marketing Strategies for Every Small Business

Regardless of the size of a business—from small, family-run restaurants to healthcare giants—the key to effective growth is a well-structured marketing strategy.

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Traktek’s Top 6 Marketing Tools & Tips

Discovering the best and top useful tools for your business can significantly save time and in turn, increase leads and marketing efforts. We're listing our top six tools and tips that we have found to be the most useful in taking our clients' marketing to the next level.

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Why you are struggling with email & social media marketing results

Whether its social media or email marketing, strategic testing is critical to evaluate what is working vs. what isn’t in your marketing efforts. To help, we’ve listed steps for strategically testing on different platforms.

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Email marketing subject lines – Traktek - digital marketing agency

Digital marketing agency for email marketing. Experts in ExactTarget email marketing, Hubspot workflows and more.

 

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Email Marketing Tips for Marketers in 2017

Whether you’re a B2B or B2C marketer, email marketing is not dead. And here’s why: the stats prove it.

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Form & Substance: Effective Email Call to Action (“CTA”) Buttons.

Arguably, the goal of most email campaigns is to entice your recipients to click through the email and ultimately convert to a lead.

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About Traktek Partners

Traktek Partners is a Boston website design and digital marketing agency that specializes in Drupal development, responsive design, search engine marketing, lead generation, email marketing and custom application development.

 

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