Market research is crucial for identifying trends and key marketing channels that will positively impact engagement and conversion with your target audience. For 2020, what are the biggest travel marketing trends?
Think email doesn’t matter? Think again. In fact, 89% of marketers named email as their primary method of lead generation (QuickSprout). Dedicating time to list build, strategize and analyze emails can lead to an influx of leads. Here’s 9 best practices for a successful email marketing strategy.
Between the months of November and December--leading up to Black Friday and Christmas--consumer retail spending in the US takes a sharp increase. Businesses leverage these buying habits by targeting their target market through every possible platform: social media, magazine, television, and email. The latter of the group, Email marketing, is one of the most cost effective and easily trackable of all marketing techniques, making it a popular tactic for many marketers this season.
Discovering the best and top useful tools for your business can significantly save time and in turn, increase leads and marketing efforts. We're listing our top six tools and tips that we have found to be the most useful in taking our clients' marketing to the next level.
Whether its social media or email marketing, strategic testing is critical to evaluate what is working vs. what isn’t in your marketing efforts. To help, we’ve listed steps for strategically testing on different platforms.
Traktek Partners is a Boston website design and digital marketing agency that specializes in Drupal development, responsive design, search engine marketing, lead generation, email marketing and custom application development.