F1 Boston

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Case Study

Traktek redesigned and developed F1 Boston's new responsive website in Drupal. The site featured video prominently to bring the fun factor of racing at F1 to life! Additionally Traktek implemented a SEM program to bring in group meetings, teambuilding and corporate events.


  • Site traffic increased over 10% in first 3 months of site launch
  • Engagement on site increased after launch with a lower bounce rate and longer time on site
  • SEM program contributed to largest lead source for group and events for the company
  • Developed landing page and tested to provide optimal results
  • Assisted with Hubspot setup and implementation for tracking and follow-up on leads

Project Details

  • Email Marketing
  • Website Design

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About Traktek Partners

Traktek Partners is a Boston website design and digital marketing agency that specializes in Drupal development, responsive design, search engine marketing, lead generation, email marketing and custom application development.