Traktek Partners, a Boston based digital marketing agency, announced today a partnership with accessiBe, the #1 web accessibility solution for Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG)compliance. Together with accessiBe, Traktek Partners offers a variety of services and solutions to help (clientele) maintain ADA compliance online,which is both affordable and easy to implement.
In recent months, more consumers are shopping online than ever before. With an increase inonline shopping, ensuring eCommerce sites are fully accessible to people with disabilities is becoming increasingly important for retailers.
Website accessibility not only protects online businesses legally, but it also enhances the businesses’ reputation and boosts sales by enabling retailers to servepeople with a large demographic of shoppers that require additional assistance.
“With more customers shopping online, our goal was to find a solution that allows our clients to comply to continually changing accessibility requirements, and continue to comply regardless of how many ongoing changes they make to their sites, without any additional effort on their part. accessiBe provides exactly that. The solution is easy to implement, it’s affordable and helps mitigate the risk of lawsuits. But most importantly, it enables our clients to provide a better online shopping experience to those with disabilities.”– Cyril Lemaire, Managing Director
accessiBe’s founders are veterans of software and marketing web agencies and started working on the project in 2016 when laws and legislations that mandatedthe promotion of web accessibility started to spread. Starting 2019, the company has expanded its reach in the U.S. and other countries following insistent customer demand. For more information, visit: https://www.accessibe.com.